Asus Zenfone AR: Meddle with Reality

Early 2017 was when Asus, in close partnership with the makers of Daydream and Project Tango, unveiled their most advanced technology to date: the Zenfone AR. The biggest question then was not knowing when we can get our grubby hands on them. Until today.

In a pre-Computex press conference, Asus announced, much to the delight of the Filipino attendees to learn that the country will be one of the few early recipients of the Zenfone AR targeting the 26th of June 2017.

We’ve all been waiting for about half a year already to try the beast out for a test run. It features much of the latest flagships has to offer sans the Snapdragon 835 chipset.

The entire construction is of premium quality clad in metal, leather, and glass. it is, thus far, the thinnest and lightest smartphone that is Tango-enabled and Daydream-ready.

The experience is only made possible by Asus’ TriCam™ technology – a three-camera setup of a 23MP main camera, the secondary motion-tracking camera, and a depth sensing camera. All of the details I’ve just mentioned basically says that the Zenfone AR can recognize and measure the space around you. What for? Various fun and practical applications, I might say.

The demonstrators in the experience area was showing off how they can drop a car out of thin air and configure most of the design aspects of it on the phone alone. A separate demo allows you to look for furniture, test the size of the furniture to your own living room, for example, and see how it fits with your current space. After which it’s just a matter of choosing the color and ordering it online.

The ZenFone AR features the power-efficient Qualcomm® Snapdragon™ 821 processor optimized for Tango, and it’s the world’s first smartphone with 8GB of RAM. A beautiful, clear, and crisp 5.7-inch WQHD Super AMOLED display and a new five-magnet speaker, formerly exclusive to the Zenfone 3 Ultra, makes Daydream VR apps, games and videos more immersive and entertaining. Android™ 7.0 Nougat lets users get the most out of ZenFone AR with new multitasking features and other enhancements that deliver a great mobile experience.

We would understand how excited you must be right now to want to try out the new phone and for how much it will retail for. Unfortunately, the entire Asus staff is keeping mum on that aspect so we will have to wait about a month more into the end of the 2nd quarter.

Meantime, we’ll be keeping a weather eye out for possible leaks of the price.

Stay tuned.

Our verdict: A+ for innovation and A for overall. We’re excited to see what else is in store from ASUS and the Zenfone AR.

Drew Uy

I do words, food, coffee, and photos. Hit me up on Twitter @ginuhit

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